Lecture on Global Success, Brazil, 19 May 2010
Patrick will be giving a public lecture in Belo Horizonte in Brazil. In the lecture Patrick will talk about his vision for the future of the creative industries and about what is needed to succeed in the years ahead.
The talk will combine elements of The Principles of Success, The Four Pleasures and an Innovator’s Guide to the 21st Century.
Patrick said, “The creative industries will be crucial to the success of the worldwide economy in the first half of this century. It is a great honour to have been invited back to Brazil to talk on this topic and I look forward to sharing my vision of the way forward for the international marketplace.”
